Taste Radio: The Underestimated Value Of Showing Up. And How A Little Oomph Goes A Long Way.

In this episode, the hosts explained why founders regularly attend industry events are often better positioned to support their brands than those who don’t, riffed on the impact of sleek and clever packaging and marveled at a sparkling water brand’s latest LTO. This episode also features a conversation with Michael Lewis, the founder of oomph, a new brand of low-sugar, functional candy.
Read Full Story at source (may require registration)
Author: