Top 10 spirits launches in September 2020

From Snoop Dogg’s move into gin to The Macallan’s sixth and final Edition Series whisky, there were plenty of innovative products launched last month.

Seasonal releases, cask finishes and refreshed core ranges were among our pick of new product launches in September.

Colombia’s La Hechicera unveiled a banana-infused rum as part of its Serie Experimental range, while Belvedere launched a new malted rye spirit drink.

Meanwhile, rapper Snoop Dogg released his first gin brand and a former CEO of Bacardi moved into Tequila.

Click through to the following pages to discover our favourite spirits launches from last month.

Timothy Kelly

Tim is the Founder & Master Distiller at Felene. He developed his passion for the spirits and hospitality business while growing-up and working in his family's restaurant and liquor store business. Tim’s passion for the epicurean lifestyle has found it’s latest manifestation in the Felene Distillery. Tim is a 5-time Gold Medal Award winning Distiller. He has won a Platinum medal at the Prestigious Los Angeles Spirits Awards and his signature vodka was named Best-in-Category by the American Distilling Institute. Mr. Kelly is also a prolific author and writer and his blog is filled with ideas, discoveries, observations and recommendations to help his readers enjoy life’s simple epicurean pleasures.

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