Taste Radio: The Rockstar Entrepreneur. How Sammy Hagar Is Building His Next $100M Brand.

Sammy Hagar’s passion for tequila runs deep. But the iconic rock star, best known for his time as the frontman of Van Halen, has an even deeper commitment to earning and preserving the trust of his fans. Santo Spirits is where those two worlds meet.
Read Full Story at source (may require registration)
Author:

RELATED
March 18, 2025|BY Spirits EditorExpo West: Plant Press Pushes Forward, Humm Flexes Formats

As we close out our Expo West coverage, we’v

March 18, 2025|BY Spirits EditorJuneShine and Willie Nelson’s Social Tonic Duet: Willie’s Remedy+

The country music star and his wellness enterprise

March 18, 2025|BY Spirits EditorPepsiCo to Acquire Poppi in $1.95B Deal

PepsiCo announced this morning it has entered a de