Taste Radio Ep. 231: Why ‘Going Right When Everyone Is Going Left’ Made Hoplark A Budding Star

Dean Eberhardt, co-founder & CEO of Hoplark, spoke about how getting fired from his own prior startup led him to a “lightbulb” moment and inspired the creation of the fast-growing hopped tea brand, his belief that he’s “a marketing textbook’s worst nightmare,” how the company has succeeded during the pandemic, and why he turned down a venture capital investment this past summer.
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Author:

Timothy Kelly

Tim is the Founder & Master Distiller at Felene. He developed his passion for the spirits and hospitality business while growing-up and working in his family's restaurant and liquor store business. Tim’s passion for the epicurean lifestyle has found it’s latest manifestation in the Felene Distillery. Tim is a 10-time Gold Medal Award winning Distiller. He has won a Platinum medal at the Prestigious Los Angeles Spirits Awards and his signature vodka was named Best-in-Category by the American Distilling Institute. Mr. Kelly is also a prolific author and writer and his blog is filled with ideas, discoveries, observations and recommendations to help his readers enjoy life’s simple epicurean pleasures.

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