Scotland’s rugby stars lead $1.3m Bevvy investment

Bevvy, a UK-based mobile app that lets users discover and profile whisky, has raised US$1.3 million in its latest investment round.

The latest raise was led by Scottish rugby icons including Pierre Schumann, Duhan van Der MerweHamish WatsonBen Healy, and Magnus Bradbury, with the business valued at more than US$17 million.

The funding round also included six-figure backing from a notable US-based investor known for his ‘influence in the sports and whisky investment space’.

The app is now supported by some of the biggest names in global whisky, from sporting stars to F1 bosses and C-suite whisky executives.

Laurie Black, co-founder and head of whisky at Bevvy, said: “We are thrilled to welcome this group of investors, whose enthusiasm for whisky and commitment to our vision to own this space globally will help us build Bevvy into a truly unique, worldwide platform.

“This funding marks a pivotal moment for Bevvy as we scale our efforts to meet the needs of the ever-growing whisky community.”

The new investment will support Bevvy’s ambitious roadmap, focusing on enhanced user experience and feature expansion to engage its growing user base of whisky enthusiasts.

With the new capital, Bevvy aims to deepen its position as the ‘leading global platform in the whisky community’, providing users with enriched resources, exclusive content, and personalised tools to elevate their whisky journey.

The company expects to open a Series A round in the latter part of 2025.

Bevvy was founded in 2021 by Laurie Black and Lucas Heron as a whisky app that aims to transform how whisky lovers connect, discover, and appreciate the world of whisky. Its YouTube channel has more than one million subscribers, with the app attracting users from more than 70 countries.

Bevvy’s latest updates include tasting guides, interactive experiences, and community features that allow users to explore, rate, and discuss their favourite whiskies.

In January 2024, the mobile app raised US$1.5 million to strengthen its market share and grow in new regions, including the US.

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Author: Miona Madsen