Taste Radio Insider Ep. 95: Why Successful Brands Respect And Love Their Competitors

Hannah Crum, co-founder and president of influential trade association Kombucha Brewers International, spoke about how she manages a membership group comprised of “frenemies,” the recent launch of a Code of Practice for brewing kombucha and why it’s important to support the category’s evolution despite the misgivings of some within the space.
Read Full Story at source (may require registration)
Author: