Taste Radio Insider Ep. 107: Why Successful Innovation Begins With The Consumer

In this episode, we’re joined by Francesco Amodeo, the president and co-founder of Don Ciccio & Figli, an acclaimed distiller of handcrafted Italian herbal liqueurs and ready-to-drink cocktails based in Washington, D.C. Within our expansive interview, Amodeo explained why obsession has been key to the company’s success and how brands can adopt a modern approach to a legacy category.
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