Marketing: Monster Energy Inks Deal With New York Rangers; Leisuretown Partners With Comedian Chelsea Handler

California-based energy drink giant Monster has inked a marketing deal with the New York Rangers and Madison Square Garden, the brand announced in a press release. As part of the integrated marketing partnership, the indoor arena will feature a co-branded grab-and-go concession stand dubbed the “Monster Energy Bodega.”
Read Full Story at source (may require registration)