IRI: COVID-Driven Demand for Convenience, At-Home CPG Remains High Despite Inflation

Over two years into the pandemic, demand for CPG products has changed to reflect consumers’ need for convenience, while high inflation has fueled increased demand for self-care and wellness products, according to an IRI webinar earlier this week.
Analysts from IRI predicted that pandemic buying trends in CPG will continue into the next year as consumers prioritize convenience and value during a period of high …
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