21st Amendment Brewery has updated its Brew Free! Or Die IPA with a new look and taste. The new Brew Free! Or Die IPA (6.8% ABV) is a re-imagined 2022 West Coast IPA that uses Comet, Simcoe and El Dorado hops. It contains notes of grapefruit, lemongrass, and herbal dank aromas, according to the company. In addition, the packaging has been refreshed with a bright green theme to reflect the essence of the hoppy beer inside.
“The great thing about craft beer is it’s always evolving. When we started brewing our original West Coast IPA, it was transformative for its time,” says says Shaun O’Sullivan, co-founder and brewmaster at 21st Amendment Brewery. “New hops are now available that were not around back in the day, coupled with changing consumer tastes, so it felt it was the right time to refresh and elevate our Brew Free! or Die IPA.”
In addition to their reinvented flagship IPA, Brew Free! Blood Orange, and Brew Free! Tropical, they are also adding a new spring release, Brew Free! Or Die Hazy IPA (6.5% ABV) to the lineup.
Nico Freccia, 21st Amendment COO and co-founder says, “Our Brew Free! or Die IPA line of beers now represents each of the largest IPA categories and what beer drinkers are enjoying in 2022: West Coast (original), Fruit (Blood Orange), Tropical (Tropical), and Hazy (Hazy). It’s exciting to give a refresh to our flagship IPA, a beer that put us on the craft beer map along with our world-famous Hell or High Watermelon Wheat, part of our Hell or High line of beers.”
The new Brew Free! Or Die IPA and Brew Free! Or Die Hazy IPA are now available year-round in 6-packs and draft in all 34 states where 21st Amendment distributes. For more information and to use their beer finder, please visit 21st-Amendment.com.The post 21st Amendment Brewery IPA first appeared on Beverage Dynamics.
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Author: Jamie Stafford