Social media collaboration in the liquor industry has become an essential strategy for spirits producers, bars, restaurants, and liquor stores. These partnerships enhance brand visibility,...
Forecasting the Spring 2025 spirits trends is a bit of serendipity. As the Felene team traverses America all-year long, we do find some identifiable trends....
The U.S. liquor industry is facing major disruptions as a result of President Trump’s newly imposed tariffs. The 25% tariff on imports from Mexico and...
The demand for low-alcohol by volume (ABV) and functional cocktails has seen tremendous growth, particularly among health-conscious consumers. These beverages provide an elevated drinking experience...
Now among America's best vodkas, Felene Vodka has solidified its position as a premium choice for vodka enthusiasts and spirits professionals. Recently, Wine Enthusiast awarded...
The current bourbon boom seems to be reaching a plateau and losing momentum. In recent years, bourbon has enjoyed a meteoric rise in popularity. Speculators...
Boosting Bar Revenue: Unique Experiences to Drive Customer Loyalty In this ArticleBoosting Bar Revenue: Unique Experiences to Drive Customer LoyaltyThe Impact of Theme Nights on...
The Trickle-Down Effect of Major Liquor Industry Layoffs Liquor industry layoffs are nothing new. In fact the ebb and flow of the liquor industry economic...
The online alcohol sales market has grown significantly in recent years, revolutionizing how consumers purchase wine, beer, and spirits. Once considered a niche segment, online...
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