Recently, Live Nation started investing in rising CPG brands, and attendees of BevNET Live on June 11 & 12 in New York City will have the chance to learn about the way these partnerships work through the lens of JOLENE Coffee, a brand co-founded by celebrities Anthony Kiedis and Shane Powers with investment by Live Nation, Global Brand Equities, and the h.wood group.
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BevNET Live NYC on June 11 + 12: From Stage to Shelf – Launching & Partnering with Live NationMay 14, 2025
